Increasing equity in women's collegiate sports with name, image and likeness rules
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Inside Higher Ed: Some College Athletes Cash In While Others Lose Out

As college athletes profit from new sponsorship deals in light of the NCAA’s interim name, image and likeness (NIL) policy, institutions are struggling to navigate state laws and regulations. Baker Tilly’s Adrienne Larmett discusses the complexities #NIL poses with Inside Higher Ed, and what institutions need to consider moving forward.

Adrienne Larmett
Senior Manager, CRA,MBA