The Centers for Medicare & Medicaid Services (CMS) unveiled the Guiding an improved dementia experience (GUIDE) model - a new, voluntary nationwide program – on July 21, 2023. According to CMS, this model aims to provide support to people living with dementia and their unpaid caregivers.
The GUIDE Model primarily focuses on dementia care management, with goals to:
- Enhance the quality of life for individuals with dementia
- Reduce the burden on unpaid caregivers
- Enable those with dementia to stay in their homes and communities
CMS is currently accepting non-binding letters of interest for the GUIDE Model until Sept. 15, 2023, and plans to release a GUIDE Request for Applications (RFA) in fall 2023. The model is scheduled to launch on July 1, 2024, and will run for eight years.
New payment models from CMS can provide an opportunity to obtain financial resources that support your transition to value-based care. Explore details about the GUIDE model below.
Background
Dementia affects more than 6.7 million Americans in 2023, with projections indicating that this number will grow to 14 million by 2060. People with dementia often have multiple chronic conditions, leading to fragmented care and high rates of hospitalization and emergency department visits.
CMS developed the GUIDE Model in response to Executive Order 14095, issued in April 2023, which emphasized increasing access to high-quality care and supporting caregivers. The model also aligns with the National plan to address alzheimer's disease, promoting federal actions to improve dementia care and advance research efforts.
Purpose and approach
The model aims to reduce disparities in access to dementia care services and enhance health equity for underserved communities. The model addresses the poor outcomes experienced by people with dementia, including hospitalization and post-acute care utilization.

