- A discussion about how advanced predictive insights about healthcare purchasers can dramatically impact marketing and consumer engagement effectiveness in the emerging consumer healthcare marketplace.
- Industry shifts necessitate a customer experience focus, so providers are responding by putting patient feedback at the forefront.
- Enter personalization – a strategic way to develop and strengthen the member/owner relationship by using refined member data to create tailored offers and draw members in.
- Health Plan and Provider Trends Necessitate Customer Experience Focus
- Why your customer journey map isn’t leading to customer experience innovation
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